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[UBSG Business Support Group ](/)

[About](/about)[The Program](/program)[Six Pillars](/six-pillars)[Events](/events)[Support Call](/support-call)[Free Assessment](/assessment)[Contact](/contact)

THE UBSG METHODOLOGY 

# Six Pillars. Every Business Problem You Have  
Fits Inside One Of Them. 

UBSG runs founders, executives, and operators through these six lenses to identify the real constraint: not the symptom they have been trying to fix for years.

## The Diagnostic Philosophy

Most business owners are treating symptoms. Inconsistent pipeline is usually a leadership and systems problem wearing a sales mask. Team chaos is usually a standards problem wearing a hiring mask. UBSG's Six Pillar methodology forces an honest read on all six areas simultaneously: so you stop guessing which problem to fix first.

Surface Symptom What's Really Underneath 

Inconsistent pipeline and revenue swings

No simple growth plan, unclear offers, and no scorecard everyone looks at every week

Team keeps missing expectations

Fuzzy roles, weak rhythm, and standards that live in the founder's head

Owner pulled into every important decision

Leader never fully shifted from top performer to builder of other leaders

Operations feel chaotic and reactive

No simple weekly cadence: scorecards, priorities, and issues lists that keep everyone aligned

Marketing and sales feel like a lot of work for little return

No clear positioning, no defined ideal client, no simple repeatable process

Bought AI tools but nothing really changed

No plan for where AI fits: so it sits on top of the same broken process

THE SIX PILLARS 

## In One Diagnostic, We Run Your Business Through Six Hard Lenses

01 

### Leadership

**From:** Reactive, always in the weeds, pulled into everything

**To:** A clear, calm leader with standards, boundaries, and a defined operating style others can follow under pressure

**Owns:** Identity as a leader, decision-making under pressure, standards and non-negotiables

**Common pattern:** Being the smartest person in the room and the biggest bottleneck

You lead from clarity, not chaos.

02 

### Teams & Hiring

**From:** Good people in fuzzy seats, too much 'ask the founder'

**To:** Crystal-clear roles, owner-level accountability, a team that knows what winning looks like

**Owns:** Who is on the bus, seat fit, hiring and firing tied to standards, meeting rhythms

**Common pattern:** Carrying underperformers because replacing them feels hard

Adults in every key seat, clear expectations, team that executes without hand-holding.

03 

### Sales

**From:** Revenue rollercoaster, hero closes

**To:** Simple, trackable pipeline with clear offers and follow-up that does not live in your head

**Owns:** Offers, pricing, pipeline visibility, sales conversations that diagnose and invite a decision

**Common pattern:** One or two hero closers carrying the whole number

You know where revenue is coming from and what levers to pull.

04 

### Marketing & Brand

**From:** Random campaigns, post and pray, undercharging

**To:** Focused message, clear ideal client, repeatable campaigns, narrative that supports premium pricing

**Owns:** Who you serve, what problem you solve, why you are the obvious choice

**Common pattern:** Talking to everyone and resonating with no one

The right people recognize themselves in your message and see you as the obvious guide.

05 

### AI & Technology

**From:** Ignoring AI, unsure where to start, throwing tools at problems without strategy

**To:** Clear AI adoption plan that automates low-value work and gives your team leverage

**Owns:** Where AI plugs into real workflows, guardrails for data and ethics, training the team

**Common pattern:** Shiny-object chasing: stacking tools with no owner and no outcomes

Technology extends your judgment and your team's capacity.

06 

### Execution & Systems

**From:** Firefighting, context switching, 'we'll get to that when things calm down'

**To:** Simple weekly rhythms, scorecards, rocks, and issues lists that keep the company moving

**Owns:** How priorities are set and reviewed, scorecards and dashboards, how issues get resolved

**Common pattern:** Living in Slack instead of a real operating system

The company runs on rhythms, not adrenaline.

## See Which Pillar Is Costing You The Most Right Now

The UBSG Six Pillar Diagnostic is a free 60-minute live working session. Bring your business. Walk away knowing exactly which two or three pillars are silently stealing the most from you: and what to fix first.

[Join the Free Live Diagnostic](https://core-fixer-engine.lovable.app)[Apply to UBSG](/apply)

## Ready to Build All Six? 

UBSG is the year-round community where founders implement the Six Pillars together: with coaching, accountability, and a brotherhood of serious operators.

[Apply to UBSG](/apply)

[UBSG Unbroken Business Support Group ](/)

Build the business. Keep your sanity.

Founded by Michael Anthony "Unbroken"

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Every business inside the UBSG room is different — different operators, different models, different offers, different stages. Individual results will vary from member to member. Your business's individual results will vary depending upon a variety of factors unique to your business, including but not limited to your leadership, content, business model, and product and service offerings. UBSG provides education, advisory, and community — not guarantees. The work is yours.

Hours of Operation: 10 AM – 6 PM Monday – Friday Central Standard Time

[Apply to UBSG →](/apply)